Creative Marketing for Creative Industry
BANDUNG, TEL-U – Indonesian Marketing Association Tel-U sub chapter, apprised Creative Industry Fair in the parking lot of FKB Tel-U, Wednesday (8/4). The event was themed Creative Marketing for Creative Industry and included as one of Marketing Goes to Campus (MGTC) 4 event, which will be hold on 17 April.
“The event to facilitate Usaha Kecil Menengah (UKM) – Small and Medium enterprises (SME) – are emerging to promote and sell their products in Telkom University,” said Chief Event of Marketing Goes to Campus (MGTC) 4, Ananda Kusumo.
Wide range of products offered by each of SMEs, as well as culinary, fashion, and even the products results from a community. Because of its strategic location, this event can attract the attention of people around Tel-U who passed the street.
In addition, Creative Industry Fair also shows creative marketing owned by each SME. According to Ananda, creative marketing is a must for other SMEs which still develop as well as the SMEs which is attended this event. “In the next era, the creative marketing can be used to deal with MEA at the end of 2015,” he said. (Purel/EAD)